Privacy policy

WAGGLY — PRIVACY POLICY

Last Updated: September 25, 2026

At Waggly, we respect your privacy and are committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose, and protect personal information when you visit our website, place an order, use our services, or communicate with us.

By accessing or using our website, you acknowledge that you have read and understood this Privacy Policy.

1. PERSONAL INFORMATION WE COLLECT

Depending on how you interact with Waggly, we may collect information that identifies you or can reasonably be associated with you.

This may include:

Contact Information:
Your name, email address, phone number, billing address, shipping address, and other contact information you provide to us.

Order and Transaction Information:
Information about products you view, purchase, return, exchange, or cancel, as well as order history, transaction details, and information related to your purchases.

Payment Information:
Payment method, payment transaction details, and payment confirmation. Payment information may be processed directly by our payment providers. We do not intentionally store your full payment card information when it is processed by third-party payment providers.

Account Information:
If you create an account, we may collect information associated with your account, including login information, preferences, and settings.

Customer Communications:
Information you provide when contacting us, including questions, messages, requests, reviews, and information related to your order.

Device and Usage Information:
Information about the device and browser you use to access our website, including IP address, browser type, operating system, device identifiers, pages viewed, interactions with our website, and other technical or usage information.

Cookies and Similar Technologies:
We may use cookies, pixels, tags, and similar technologies to operate our website, remember preferences, understand website usage, improve our services, measure advertising performance, and support marketing activities where permitted by applicable law.


2. HOW WE COLLECT PERSONAL INFORMATION

We may collect personal information through several methods.

Directly From You

We may collect information when you:

  • Place an order;
  • Create an account;
  • Contact customer support;
  • Subscribe to marketing communications;
  • Complete a form;
  • Submit a product review or other content; or
  • Otherwise provide information to us.

Automatically

We may automatically collect certain information when you browse or interact with our website through cookies, pixels, and similar technologies.

From Service Providers

We may receive or process information through service providers involved in operating our store, including Shopify, payment processors, shipping and fulfillment providers, analytics services, advertising services, customer support providers, and other technology providers.


3. HOW WE USE YOUR PERSONAL INFORMATION

We may use personal information for the following purposes:

Processing and Fulfilling Orders

We use information to process payments, fulfill and ship orders, provide order confirmations and updates, process returns and refunds, and provide customer support.

Operating and Improving Our Store

We may use information to operate, maintain, personalize, analyze, and improve our website, products, services, and customer experience.

Marketing and Advertising

Where permitted by applicable law and your preferences, we may use personal information to send promotional communications and provide advertising related to Waggly.

This may include the use of cookies, pixels, and similar technologies provided by third-party advertising or analytics services.

Security and Fraud Prevention

We may use personal information to detect, investigate, prevent, and address fraudulent, unauthorized, illegal, or potentially harmful activity and to protect our customers, website, and business.

Communication

We may use your information to respond to questions, provide customer service, send transactional communications, and communicate with you regarding your orders or account.

Legal and Compliance Purposes

We may use personal information when reasonably necessary to comply with applicable laws, regulations, legal processes, governmental requests, or other legal obligations, or to establish, exercise, or defend our legal rights.


4. HOW WE SHARE PERSONAL INFORMATION

We may share personal information with third parties when reasonably necessary to operate our business and provide our services.

These third parties may include:

Shopify:
Our online store is powered by Shopify. Shopify provides the e-commerce platform and infrastructure used to operate our store.

Payment Providers:
Payment processors may receive information necessary to securely process transactions.

Shipping and Fulfillment Providers:
We may share information such as your name, shipping address, and order details with shipping carriers, fulfillment providers, warehouses, suppliers, or other providers involved in processing and delivering your order.

Technology and Service Providers:
We may use third-party providers for website functionality, analytics, customer support, fraud prevention, marketing, advertising, and other business services.

Advertising and Marketing Partners:
Where applicable and permitted by law, certain information may be shared with advertising or marketing partners to help us deliver, measure, and improve advertising.

Legal and Regulatory Authorities:
We may disclose information when required by law, legal process, governmental request, or when reasonably necessary to protect our rights, customers, website, or business.

Third parties may process personal information according to their own privacy policies and applicable legal requirements.


5. SHOPIFY

Waggly is hosted and operated using Shopify, which provides the e-commerce platform and infrastructure used to operate our online store.

Shopify may collect and process personal information relating to your interaction with our store in accordance with Shopify's own privacy practices.

For more information about how Shopify processes personal information, please review Shopify's privacy policy.

Shopify may also provide merchants with privacy tools that can include cookie consent controls, privacy settings, and data-sharing opt-out functionality depending on the store's configuration and the customer's location.


6. COOKIES AND SIMILAR TECHNOLOGIES

Waggly may use cookies and similar technologies to:

  • Keep our website functioning properly;
  • Remember preferences;
  • Understand how visitors use our website;
  • Measure website performance;
  • Improve the customer experience;
  • Detect and prevent fraudulent activity; and
  • Support marketing and advertising activities where permitted.

Some cookies and similar technologies may be provided by third-party service providers.

Depending on your location, you may have the ability to manage certain cookie preferences or opt out of certain forms of data sharing or targeted advertising.

The availability of these controls may vary depending on your location and the technologies used on our website.


7. YOUR PRIVACY RIGHTS

Depending on your location and applicable law, you may have certain rights regarding your personal information.

These rights may include:

Right to Know or Access:
You may have the right to request information about the personal information we collect, use, or disclose about you.

Right to Delete:
You may have the right to request deletion of personal information we maintain about you, subject to applicable exceptions.

Right to Correct:
You may have the right to request correction of inaccurate personal information.

Right to Data Portability:
In certain circumstances, you may have the right to receive a copy of your personal information in a portable format.

Right to Opt Out:
Depending on where you live and our applicable data practices, you may have the right to opt out of certain forms of targeted advertising, sale, or sharing of personal information.

Right to Non-Discrimination:
Where applicable, you have the right not to receive discriminatory treatment for exercising your privacy rights.

Right to Appeal:
Certain privacy laws may provide a right to appeal a decision regarding your privacy request.

Privacy rights vary by jurisdiction, and not all rights apply in every circumstance.

California residents, for example, may have additional privacy rights under applicable California privacy laws.


8. HOW TO EXERCISE YOUR PRIVACY RIGHTS

To submit a privacy request, please contact us at:

[customer service email]

Please provide enough information for us to understand your request and, where required by applicable law, verify your identity.

We may need to verify your identity before completing certain privacy requests in order to protect your personal information.

We will process privacy requests in accordance with applicable law.


9. MARKETING COMMUNICATIONS

You may choose to receive promotional emails from Waggly.

You can unsubscribe from promotional emails at any time by clicking the “Unsubscribe” link included in our marketing emails.

Even after opting out of promotional communications, you may continue to receive non-promotional communications relating to your orders, transactions, account, or customer service.


10. CHILDREN'S PRIVACY

Waggly is not directed to children under 13 years of age.

We do not knowingly collect personal information from children under 13.

If we become aware that we have collected personal information from a child under 13 in circumstances where consent is required, we will take appropriate steps to address and delete the information as required by applicable law.


11. DATA SECURITY

We take reasonable measures designed to protect personal information against unauthorized access, use, alteration, disclosure, or destruction.

However, no method of transmission over the internet or electronic storage is completely secure. Therefore, we cannot guarantee absolute security.


12. DATA RETENTION

We retain personal information for as long as reasonably necessary to:

  • Provide our products and services;
  • Complete and maintain transaction records;
  • Provide customer support;
  • Comply with legal, tax, accounting, or regulatory obligations;
  • Resolve disputes; and
  • Protect and enforce our legal rights.

The retention period may vary depending on the type of information and the purpose for which it was collected.


13. INTERNATIONAL DATA TRANSFERS

Because Waggly uses Shopify and may use other service providers that operate internationally, personal information may be transferred to, stored in, or processed in countries other than your country of residence.

These countries may have privacy laws that differ from those in your jurisdiction.

Where required by applicable law, we will use appropriate mechanisms and safeguards for international transfers of personal information.


14. THIRD-PARTY WEBSITES AND SERVICES

Our website may contain links to third-party websites, applications, social media platforms, or other services.

Waggly is not responsible for the privacy, security, or content practices of third parties.

We encourage you to review the privacy policies of third-party services before providing them with personal information.


15. CHANGES TO THIS PRIVACY POLICY

We may update this Privacy Policy from time to time to reflect changes to our business practices, technology, services, or applicable legal requirements.

When we make changes, we will update the “Last Updated” date at the top of this policy.

We encourage you to review this page periodically for the latest information about our privacy practices.


16. CONTACT US

If you have questions about this Privacy Policy, our privacy practices, or would like to exercise a privacy right, please contact us:

Waggly
Pet Care Made Simple
Email: [customer service email]
Customer Service Hours: Monday–Friday, 9:00 AM–6:00 PM